The Passaic County Department of Cultural & Historic Affairs (DCHA) is responsible for the operation of several historic sites and facilities throughout the County. In operating these sites, the DCHA develops and implements cultural programs, exhibitions and displays, grant programs, historic research and comprehensive reports, heritage tourism campaigns, and restoration projects – all to encourage public awareness and visitation to the County’s cultural assets. The Department also assists other County Departments and municipalities by reviewing matters concerning historic sites and structures, administer arts and historic preservation regrant programs; and support for the arts through county-wide art events and installations.

Under the direction of the Director of the Department of Cultural & Historic Affairs, and the Director of Tourism, the primary function of this position is to cultivate a social media following and promote the See Passaic brand, create media content, update the Department’s web presence and manage all the Department’s media campaigns. In addition, this position will support all tourism initiatives, projects, and Department events.

This is a full-time permanent position.
Schedule is Wednesday - Sunday, 9:00am - 5:00pm

Social Media Management

• Develop and implement a comprehensive social media strategy aligned with organizational goals.
• Create, schedule, and publish original content (text, images, video, and graphics) across platforms such as Facebook, Instagram, X/Twitter, LinkedIn, and others.
• Monitor social media channels, respond to comments and messages, and engage with followers in a timely and professional manner.
• Maintain consistent brand voice, tone, and visual identity across all platforms.
• Track performance metrics and prepare regular reports on engagement, reach, and audience growth.
• Stay current with social media trends, platform updates, and best practices.

Website Management

• Manage and maintain the organization’s website, ensuring content is current, accurate, and accessible.
• Coordinate website updates, including news, events, program information, and announcements.
• Work with internal staff to gather, edit, and publish website content.
• Ensure website content aligns with branding, messaging, and accessibility standards.
• Monitor website performance using analytics tools and provide insights and recommendations.

Collaboration and Communications

• Collaborate with internal teams to promote programs, events, campaigns, and initiatives.
• Maintain editorial calendars for social media and website content.
• Support crisis communications and time-sensitive updates as needed.
• All other duties assigned within the scope of the Department.

Event Coverage and On-Site Documentation

• Provide on-site digital coverage of public events, programs, and meetings through photography, video, and live or scheduled social media posts.
• Prepare pre-event promotional content and post-event recaps for social media and website publication.
• Capture and archive digital assets from events for future use and institutional records.
• Coordinate with staff to ensure appropriate messaging, permissions, and schedules for event coverage.

Monitoring of Historic Site – Vanderhoef House

This role is stationed in the historic Vanderhoef House: while this position does not handle programming of the site, this position will monitor the site and make sure it meets department standards. You will be expected to report visible changes, maintenance issues, vandalism, or public use concerns to appropriate staff. In addition, will need to be monitor of any events held on site. 

Qualifications / Eligibility 

• Bachelor’s degree in Communications, Marketing, Public Relations, Web Management, or a related field (or equivalent experience);
• Demonstrated experience managing organizational social media accounts and websites;
• Strong writing, editing, and digital storytelling skills;
• Experience with content management systems (CMS) and social media management tools;
• Ability to manage multiple projects and meet deadlines;
• Basic knowledge of HTML, web design, or CMS platforms;
• Graphic design and/or video editing experience;
• Familiarity with accessibility standards and inclusive digital practices;
• Experience in public sector, nonprofit, or cultural organizations;
• Proficient computer skills including but not limited to: Office, Photoshop, Adobe Illustrator;
• Working weekends are required for this position. Depending on the event taking place, some nights may be required. Candidates will not be considered otherwise; 
• New Jersey residency is required.

Requirements:

Education: Bachelor’s degree in Communications, Marketing, Public Relations, Web Management, or a related field (or equivalent experience) 

License: Valid New Jersey Driver’s License required if operating for the duties of the position.

To Apply For This Position: 

If you qualify and would like to be considered, submit a letter of interest and your resume (including daytime phone number and email address) to the email address listed below.  You must submit your response by the closing date shown above and indicate the job title in the subject line. 

Email: Kelly Ruffel, KellyR@passaiccountynj.org